Introduction:

With the advent of the pandemic in 2020, the need to distinguish “face-to-face” events from “virtual” events has become essential. Hybrid events, which combine physical and virtual elements, offer a dynamic solution to extend the reach and maximize the impact of business initiatives. In this article, we’ll explore the growing importance of hybrid events and how to maximize your investment by effectively delivering them to your potential targets.

1. Audience Expansion:

Hybrid events reach a global audience by combining in-person sessions with live streaming on our digital platform MYVIOO. This eliminates the constraints of distance and travel, providing unlimited range.

2. Agility and Accessibility:

The flexibility of hybrid events allows attendees to offend in person or online from anywhere in the world. This expanded accessibility opens up new opportunities, while reducing the carbon footprint of events.

3. Improvement of the Content of Communications:

Hybrid events via the myV100 platform offer a crucial advantage: the possibility of enriching the content of communications by allowing the participation of international experts, even if they cannot physically travel. This ensures quality content is shared live or recorded from anywhere in the world, increasing the value and relevance of sessions for all participants.

4. Measurement of Engagement:

Thanks to the analysis tools available on MYVIOO, you can evaluate participant engagement in real time. Metrics such as the number of people connected, social media interactions and feedback provide valuable information to improve the effectiveness of your events.

5. Optimization of Return on Investment:

Broadcasting via MYVIOO helps maximize your return on investment by reducing costs related to travel and accommodation. In addition, you can reuse content in your digital ecosystem, broadcast advertising messages during broadcasts and promote your channel like your media.

Conclusion:

MILLESIMA EXPERIENCE anticipated this development by launching myviOO, the First Tunisian Video Streaming Platform. Hybrid events represent the future of the professional events industry, providing an immersive and engaging experience. By fully leveraging hybrid formats, you can expand your reach, measure your impact and maximize the results of your event initiatives.